Each digital arch is 12.5m long and 2.7m high featuring over 2.7 million pixels. With 3.9mm pixel pitch, the digital platform provides a perfect dynamic canvas to display original visuals, capturing the attention of everyone passing by and welcoming customers to the new Optus store.
Automatic brightness sensors are being used to optimize the screen’s settings to any light conditions. With advanced outdoor protection of the modules & meeting stringent builders’ requirements, the screen is ready to withstand any weather challenge, delivering superb visual performance 24/7.
Each side of the digital façade is controlled via a NovaStar MCTRL 5R processor.
This has been another great digital retail signage solution we had the pleasure to work on with Entwined. Their teams keep delivering unique digital environments across Australia, connecting businesses with their customers.